Wrap It Up: Impressive Examples of Creative Packaging Design

Effective packaging design is a great design challenge, especially when it comes to spheres with intensive competition, such as food and drink. Designers have to generate something that is clear and attractive, usable and original, catchy but not overwhelming. What’s more, the process of creative search is limited by various technological, operational, and productional factors. Being a packaging designer, you need to dress to impress but not to make it too revolutionary and visually far from the product inside. Today, our D4U Inspiration post will show you a number of packaging design examples for various products by the team experienced in this sphere. Check the impressive and functional designs by Backbone Branding, the award-winning creative team from Yerevan, Armenia.

Packaging for Riceman, the brand of rice

Packaging design for Beak Pick, the brand of fruit snacks, jams and drinks

Black and white packaging design for Unblackit, the brand of dairy products

Unique packaging design for the fish and seafood restaurant’s house-wine

Packaging design for Pchak (Tree Hollow), the brand of natural snacks

Practical and bright packaging for the juice brand Yan

Packaging design for a fruit jam brand

Packaging design for in-house wines of the regional fusion cuisine restaurant Kololak

Aren’t all those packaging designs impressive? Keep up with the new inspiring design collections coming soon.

Check Backbone Branding portfolio on Behance

Get inspired with the collections of sophisticated packaging designs, creative logos based on negative space, impressive 3D art for advertising campaigns and other D4U Inspiration posts