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Tag: branding

17 Trends in Illustration and Graphic Design to Meet 2020 The review of illustration and graphic design trends to meet a new creative year: line art, expressive contrasts, light and shadows, motion, 3D, and much more. Read more 2020.01.10
Brief Insights to Graphic Design Technology Trends 2019 The article provides a brief review of some of the biggest technology trends that we can see in the graphic design industry today or perhaps in the near future. Read more 2019.11.01
Wrap It Up: Impressive Examples of Creative Packaging Design A collection of creative and inspiring packaging design examples for various food and drink brands by the Backbone Branding team. Read more 2019.09.04
Branding Inspiration: Creative Logo Designs Activating Negative Space In this issue of D4U Inspiration, we've collected examples of creative logo designs that apply negative space for expressive branding. Read more 2019.07.31
Animated Logos: Why, Where and How to Use The article is devoted to the role of an animated logo in branding. Let’s see what advantages it brings for a business and how it can be effectively applied. Read more 2018.11.21
11 Rewarding Design Practices for E-Commerce Interfaces The article presents the extended review and examples of the effective strategies for e-commerce user interfaces: check what helps websites and apps sell more. Read more 2018.05.24
The Art of Poster Design: Goals, Types and Directions The article presents the classification of posters as a popular type of graphic design: check the definitions, art directions and examples of various posters. Read more 2018.02.22
6 Creative Stages of Design for Branding The article presents the overview of a design process for branding goals: read about logo, mascots, corporate identity and other steps to promote brands effectively. Read more 2018.01.26
Benefits and Pitfalls of Promo Videos for Web The article focused on design for the promotional videos used on the web for various products and brands: types of videos, benefits and pitfalls, practical design cases. Read more 2017.12.19
Art of Video Design: Beautifully Crafted Commercials A fresh set of commercials revealing the benefits of video advertising: aesthetics and style, emotion and information, storytelling and product presentation. Enjoy! Read more 2017.11.03
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