Turn to Classics: Pantone Color of the Year 2020 Is Classic Blue

Pantone announced the Color of the Year 2020: it’s Classic Blue 19-4052.

The timeless and enduring blue hue is simple, classic and elegant. As Pantone mention, the color of the sky at dusk, it highlights the desire for a dependable and stable foundation on which to build as we cross the threshold into a new era. From the psychological perspective, PANTONE 19-4052 Classic Blue brings a feeling of peace and calmness, aids concentration and brings clarity, re-centers the thoughts.

As it’s given on the official website of Pantone, the Color of the Year 2020 can be found in the following color systems:

Also, designers are given visual references for different spheres.

Classic Blue in Fashion

Classic Blue in Beauty

Classic Blue in Interior and Home Decor

Classic Blue in Graphic Design and Packaging

For over 20 years, Pantone’s Color of the Year has influenced product development in a variety of industries, including fashion, home furnishings, industrial design, product packaging, and graphic design. The Pantone Color of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, the color experts at the Pantone Color Institute comb the world looking for new color influences. That can include the entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations, as well as new lifestyles, playstyles, and socio-economic conditions. Influences may also stem from new technologies, materials, textures, and effects that impact color, relevant social media platforms and even upcoming sporting events that capture worldwide attention.

Earlier Pantone Colors of the Year