- the quality of the product or service offered
- the quality of the content presenting the offer to customers
- the quality of design for the electronic platform — website and/or mobile application — via which the sales are going to be delivered.
TaskUI/UX design of a website for a small elite bakery selling fresh hand-made bread.
ProcessDesigning e-commerce website or mobile app, designers should definitely consider the following aspects:
- operational simplicity
- strong branding
- security of users’ data
- effective use of visual elements
- clear data presentation via menus, catalogs etc.
- user’s ability to leave feedback about goods and services
- easily available general and contact information about the business providing goods or services
- design that supports the offer not overshadowing it.